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EATER COOKBOOK 
FOOD MAP ILLUSTRATIONS
EDITORIAL FOOD ILLUSTRATIONS

Client : Eater / Abrams Books 

Art director : Nat Belkov

Skill: Comprehensive Editorial Illustration, Map Illustration, Spot Illustrations, Project Management

Brief : 

I had the incredible opportunity to collaborate with Nat Belkov and the team at Eater as a lead illustrator for their second cookbook, Eaterland (published by Abrams). This extensive project involved creating the visual framework for the entire book, including:

  • 2 Double-page end paper illustrations (expansive food maps of the US)

  • 8 Full-page chapter opener food map illustrations

  • 38 Detailed spot illustrations of iconic regional dishes

 

This was a rewarding 4-month journey—from initial style testing to the final delivery of over 45 individual illustrations. Successfully managing this volume of work required a high level of organization and dedicated focus to ensure a consistent, polished quality across every piece within the project's turnaround.

This cookbook releases April 28.
You can pre-order and use code EATERBOOKS40 for 40% off.  from @Abramsbooks.

Final Images

eater-cookbook-united-states-food-and-nature-map-illustration--by-yoko-baum

End Sheet : United States Food Map Illustration

A full page chapter opener illustration of the California and Pacific Northwest food map by Yoko Baum, featuring a detailed layout of San Francisco Cioppino, a Seattle Dog, and Los Angeles Cobb Salad with major highways and landmarks.
Vibrant full page Texas food map illustration by Yoko Baum for an Eaterland chapter opener, showing regional specialties like Kolaches, Pecan Pie, and a Texas Toast burger with major roadway and natural features.

Chapter Opener : 

California & PNW Food Map Illustration

Chapter Opener : 

Texas State Food Map Illustration

A key highlight of chapter openers was the challenge of the Alaska, Hawai'i, and Puerto Rico map.

My goal was to unify these geographically disparate locations onto a single canvas while balancing their distinct "weather vibes"—from arctic cool to tropical warmth.

This compositional harmony was highly praised for successfully making sense of such diverse locations on one single page.

US Territories & Islands Full Page Editorial Food Map Illustration for EATER cookbook Eate

Chapter Opener : 

Alaska, Hawai'i, and Puerto Rico Food Map Illustration

The project featured 38 'spots,' many of which were complex images with 2 to 4 individual particular food items within a single illustration—all meticulously illustrated as separate layers. Beyond individual items, some spots are rich still lifes or specific scenes: from a 1950s retro lunch counter to a Texas smoker filled with briskets. I love that these scenes were included; they added so much depth, as this cookbook highlights the local food culture and the stories of the chefs behind them, not just the food 'as-is.

1950s retro lunch counter and Texas BBQ smoker illustration by Yoko Baum. A blend of retro charm and fresh editorial style by a professional food illustrator in Portland, Oregon, for the Eaterland EATER cookbook.
A massive collection of editorial food assets and spot illustrations by Yoko Baum. A diverse library of regional American dishes for Abrams Books, created by a Portland-based food and lifestyle illustrator.

This collection grew into a massive library of assets that bring the pages of EATERLAND to life. I am so grateful to the Eater team for this wonderful opportunity to help tell these stories!

Want to see how these regional food maps were created? Here is my Process.

The Southwest Food and Nature Map Illustration for EATER cookbook chapter opener by Yoko Baum
The Northeast; New York Food Map Editorial Illustration for Eater Cookbook by Yoko Baum

These illustrations were created using Adobe Photoshop and/or Procreate by Yoko Baum, utilizing raster brushes. No AI was involved in the creation of these artworks. Happy Human-Powered Creativity!

Holding Asparagus Vegetables People Illustration by Yoko Baum
Leaves Vegetables Food Illustration by Yoko Baum

Yoko Baum
Illustration

hello@yokobaum.com

Holding a Pumpkin Vegetables People Illustration by Yoko Baum
All work copyright ©2026 Yoko Baum

Yoko Baum Illustration ✏️ Illustrator For Food And Drink, Lifestyle  

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