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Editorial Lifestyle Illustrations for 1859 Oregon’s Magazine – Overtourism in Oregon

Client : STATEHOOD MEDIA (1859 Oregon’s Magazine)

Brief :

Art Director : Allison Bye

2025

As a freelance editorial illustrator focused on lifestyle and environmental themes—and as an Oregon local who loves nature, travel, and outdoor adventure—I was commissioned by 1859 Oregon’s Magazine to create a series of illustrations for their feature on overtourism in Oregon, exploring how increased tourism is affecting the state’s most iconic outdoor places.

The project included a full-page illustration showing Oregon as a shared space filled with people enjoying outdoor activities like hiking, skiing, and beachcombing—capturing both the joy and the strain of high visitation. I also created two spot illustrations: one with tourists photographing Multnomah Falls, and another featuring mountain bikers navigating wooded trails.

This assignment brought together my passion for narrative illustration, nature-focused storytelling, and editorial art that connects people to place.

Huge thanks to 1859 Oregon’s Magazine, art director Allison, and the team for this collaboration!

Final Images

Editorial illustration showing people enjoying Oregon's outdoor activities across seasons — hiking in the mountains, bird watching in forests, surfing at the beach, and skiing in snowy landscapes. Created by Yoko Baum for 1859 Oregon’s Magazine.
Editorial spot illustration of a group of people taking photos at the base of Multnomah Falls, Oregon — created by Yoko Baum for 1859 Magazine’s overtourism feature.
Editorial spot illustration of people mountain biking down forest trails in Oregon — part of a series for 1859 Magazine, illustrated by Yoko Baum.

Sketches

Editorial illustration sketch for 1859 Magazine showing people enjoying various outdoor activities across Oregon—concept layout exploring hiking, skiing, surfing, and birdwatching. Created by illustrator Yoko Baum.
Sketch for editorial spot illustration showing a group of mountain bikers riding down forest trails in Oregon. Illustration by Yoko Baum for 1859 Oregon’s Magazine.
Sketch for editorial spot illustration showing a group of mountain bikers riding down forest trails in Oregon. Illustration by Yoko Baum for 1859 Oregon’s Magazine.

These illustrations were created using Adobe Photoshop and/or Procreate by Yoko Baum, utilizing raster brushes. No AI was involved in the creation of these artworks. Happy Human-Powered Creativity!

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